Released on = July 26, 2007, 1:26 pm

Press Release Author = Kevin Satz

Industry =

Press Release Summary = Padraig Harrington's Putting Coach Inks Exclusive Pact

Press Release Body = Morristown, NJ, July 2007 - Groove Equipment Ltd., (GEL) is
proud to announce the signing of Dr. Paul Hurrion, golf guru and putting coach of
British Open champion Padraig Harrington, to design an exclusive line of putters for
GEL set to debut at the 2008 PGA Show.

A leading international biomechanist in several sports at Quintic Ltd., the Paul
Hurrion Signature line will reflect Paul's many years of experience working in the
game of golf.

His expertise has led him to work with top pros such as David Howell, Lee Westwood,
Philip Archer and he was personally thanked by Harrington during his Open
Championship acceptance speech.

Paul's first foray into club design came when he co-designed the Torpedo putter
shaft which Harrington was using when he won the Irish Open in May of this year.

"For me personally, it is extremely exciting to be designing my own range of putters
under the GEL umbrella, especially since GEL putters are not only technologically
innovative but also look modern, colourful and striking," commented Dr. Hurrion.

GEL is planning to launch the Paul Hurrion Signature line at the PGA Merchandise
Show in Orlando in January 2008, one year after GEL introduced its innovative line
of grooved putters.

Under the agreement, Quintic, an independent equipment testing consultancy, will
become a technology partner to GEL Golf. Quintic will undertake extensive
biomechanical testing on GEL's current offering of six models to make sure that the
new brand is maximizing the use of its unique groove technology, which incorporates
horizontal aluminum grooves in the design of each individual putter.

"We have 100% confidence in Groove Technology improving the desired topspin roll of
a putt and we have brought Quintic on as a partner to make sure that we are
maximizing the potential of our innovative technology," said managing director of
GEL, Alec Pettigrew.

Pettigrew continued, "The extensive biomechanical testing by Quintic has already
proven GEL Putters outperform a number of top putter brands such as PING and
Titleist and with Quintic on board, we will be looking to maintain our position at
the cutting edge of Groove Technology and to continually upgrade the performance of
the GEL Putters."

"Quintic is delighted to become a Technology Partner to GEL Golf and we look forward
to further developing the Groove Technology used in GEL putters," added Dr Hurrion.

GEL also made its professional tournament debut at the 136th Open Championship as
Australia's David Gleeson used a GEL putter.

GEL's product line spans decades of putter design with everything from traditional
blade style putters to cutting-edge designs. They feature an aluminium putter face
insert which is softer and more responsive than the stainless steel face inserts of
other groove putters. Several models are available in ladies and left handed, and
each GEL putter comes standard with a specially designed WINN grip. The MSRP for
all GEL models in the United States is $165.

GEL used advice from touring professionals when developing its putters and is now
looking to encourage them to begin using the GEL Putters on Tour. Both men's and
ladies Majors have already been won by users of groove-faced putters including the
2001 US Open which was won by South African Retief Goosen.

Notes to Editors:
Founded in 1997, Quintic Consultancy Limited specializes in Premier Sports Video
Analysis Software, Sports Biomechanics & Performance Analysis Consultancy. It is
through its extensive consultancy work and constant liaison in the fields of elite
sport, physiotherapy, podiatry and education that its three levels of premier sports
video analysis software systems have evolved. It is this unique contact that allows
them to produce easy to use, market leading software systems that specialize in 2D
Biomechanical Analysis.
Dr Paul Hurrion is a leading international Biomechanist in many sports which gives
him a unique understanding of human movement. His specialism in golf has been
acknowledged with membership of the Advisory Board for Biomechanics at the Titleist
Performance Institute (TPI) in San Diego. Multi high-speed camera analysis utilizing
the latest Quintic Biomechanics software synchronized with an RSscan Pressure Plate
is used to analyze, explain and demonstrate human movement. The resultant putting
action is examined in the utmost detail. His advice has helped many Tour
Professionals and Teaching Professionals to understand and modify their \'putting\'
action to the benefit of their own scores and / or their teaching abilities. Quintic
have their own state of the art putting laboratory & outdoor putting green.
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Web Site = http://www.gelgolf.com

Contact Details = 301-314-3000 x115